Occupational Fields
Mechanical Engineering and Business Management
The integrated combination of engineering and business studies provides excellent career opportunities in a broad area of employment, ranging from production, purchase, and logistics to controlling, marketing and sales, as well as to quality management, project and product management and environmental protection.
Graduates of this degree program develop concepts that affect the whole value chain of a company. They check the feasibility and profitability of projects, analyze markets and customers, develop marketing strategies, advise and train customers, and set up the sales and revenue planning.
Additionally, they make offers that take into account technical and economical aspects, and develop and optimize solutions that require technological and economic knowledge as well as strategic thinking.
Since engineering managers work closely together with scientists, engineers, computer specialists, economists, lawyers and other experts, they are familiar with their working methods and their way of thinking. Unlike most specialists who are focused on a special area, engineering managers are able to understand a company as a whole. Solving cross-disciplinary problems is their main task which makes them particularly suitable for management positions in technology-oriented companies.
Engineering Management with Specialisation in Technical Sales and Distribution
Sales engineers are industrial engineers with specific training in individual business management disciplines (e.g. marketing). Later in their careers, they represent the company and solve problems for the customer.
Working as a mediator and project manager in a multisocial environment requires sales engineers in internationally oriented companies not only to have a high degree of social competence, but also equally high intercultural skills.